Program

Each year 2-3 workshops are provided to the artists and ensembles. You will find more information about the facilitators by clicking HERE

Besides the actual workshops the Career Advancement Program will offer some additional aspects, such as:

- financial support for individual projects in 2026 (for 2-4 participants/groups)

- meeting conductors, presenters and other people from the industry

- individual career counseling throughout the year


2024

Workshop Summer 2024, Zurich

Personal Branding, Media Relations, Content Creation | Simone Dollmann

Artist Branding, Artist Profiles and Artist Materials | Andreas Vierziger

Time Management and Productivity | Andreas Vierziger

Contracts I (concert sector incl. agency, management, label) | Knut Eigler

Contracts II (incl. collecting societies, publishers) | Knut Eigler

Individual consulting sessions | Simone Dollmann

Individual consulting sessions | Thomas Pfiffner and Andreas Vierziger

2024

Workshop Winter 2024, Vienna

Welcome Address and Career Advancement Program Overview | Thomas Pfiffner

Perception, decision making, strengths, soft skills, personality & selling & branding - I | Patrick Magyar

Concert at Vienna Musikverein | Mahler Chamber Orchestra, Yuja Wang

Perception, decision making, strengths, soft skills, personality & selling & branding - II | Patrick Magyar

Music Management – Introduction I | Andreas Vierziger

Music Management – Introduction II | Andreas Vierziger

Individual consulting sessions | Thomas Pfiffner, Patrick Magyar, Andreas Vierziger


2023

Individual Projects


2022

Workshop Autumn 2022, Paris

Identifying Red Flags and Saying No | Andreas Vierziger

Digital Strategies in the Classical Music Industry (individual sessions) | Melanie Lechmann

Individual consulting sessions | Thomas Pfiffner, Andreas Vierziger

Speaking in Public | Tim Carroll

Physical Confidence | Alexis Milligan

Bringing it all together on stage | Tim Carroll & Alexis Milligan

Closing Concert | Participants

2022

Workshop Spring 2022, Vienna

New Concert Formats in Classical Music | Andreas Vierziger

Contracts I (concerts, agencies/management, label) | Knut Eigler

Contracts II (incl. collecting / performing rights societies, publishers) | Knut Eigler

Dealing with the media, journalists, interview techniques | Axel Brüggemann

HPL High Performance Lifestyle | Patrick Magyar

Individual consulting sessions | Thomas Pfiffner, Andreas Vierziger

Concert at Vienna Konzerthaus | Camerata Salzburg, Renaud Capuçon | Meetings with Matthias Naske (Intendant, Konzerthaus Wien) and Andreas Bräunig (Managing Director, Camerata Salzburg)

Concert at Vienna Musikverein | Wiener Philharmoniker, Kiril Gerstein

2015 - 2020

various workshops and individual projects

Take a look at our former participants and our facilitators.

2021

Workshop Autumn 2021, online

Welcome Address | Rudolf Ehrbar, President of Günther Caspar Stiftung

Information on individual projects | Thomas Pfiffner

Artist Branding in the classical music industry | Andreas Vierziger

Branding: your experiences | Patrick Magyar

Artist Material | Andreas Vierziger

Discussion: ”Selling“ and branding on digital media | Patrick Magyar

Individual consulting sessions | Thomas Pfiffner, Andreas Vierziger

2021

Workshop Spring 2021, online

Welcome Address and Career Advancement Program Overview | Thomas Pfiffner

Career Management | Andreas Vierziger

An Introduction to Branding | Patrick Magyar

Individual consulting sessions | Thomas Pfiffner, Andreas Vierziger

Individual consulting sessions: Branding | Patrick Magyar